HEAD: How To Get Your Hunting Partner Through A Midlife Crisis.

COPY: Nicks, mars and the effects of time can make any gun look out of place. Especially alongside new camouflaged models. Well, now there's a way to bring new life to your used gun. Its called Second Skin Camo. Unlike blueing, our process camouflages all the non-mechanical components. The pattern is uniform, consistent, permanent and virtually rustproof. In fact, this is similar to the process used by the firearms manufacturers. You'll love how Second Skin combats the effects of aging. And the outstanding concealment it provides. Second Skin Camo comes in four classic patterns. But there's only one place to have it done. Your participating gun shop. Help your gun through this difficult period in its life. With Second Skin it'll emerge looking better than ever. For the dealer nearest you (or, better yet, to become a dealer yourself), call 1-000-000-0000.